by renz | Aug 16, 2014 | Blog, Marketing, Operations, Technology
The Millennial generation is driving change across all industries, including nightlife. Defined as the ages of 18 through 35 – the prime ages to be targeting for the nightlife industry – they value experiences over physical goods, and will prioritize their money...
by renz | Aug 4, 2014 | Blog, Data, Operations, Technology
The nightclub industry has evolved from inefficient pen-and-paper practices to digital solutions that can manage and track all areas of your business. While these solutions may seem complex and overwhelming, they’re actually quite simple when it’s a fully integrated...
by renz | Jul 28, 2014 | Blog, Marketing, Sales
The shocking truth is we’ve been thinking about mobile all wrong. I see it time and time again: people gushing online about how nightclubs need to create their own mobile apps to promote their venue. But this isn’t the case. It doesn’t make any business sense for...
by renz | Jul 21, 2014 | Blog, Operations, Sales, Technology
We recently discussed the need for nightclubs to retire paper guestlists. The solution? Moving over to a digital guestlist. Not only is it more efficient, but it’s also more accurate and full of in-depth insight your club needs to propel forward in the 21st century....
renz