by whitney | Aug 23, 2019 | Blog, Marketing, Technology
Your customers have gotten accustomed to the savviness of online businesses sending recommendations based on past habits and reminders based on timing. It’s personal. It’s experience-driven. And now they’re driving that change within nightlife. They expect...
by whitney | Aug 19, 2019 | Blog, Data, Marketing
I get it: it’s hard to set aside your hard-earned money for marketing efforts. It seems like you’re blowing those dollars away and not knowing what you’re getting in return. But that’s the issue in and of itself; your marketing is seen as an expense instead of an...
by whitney | Aug 9, 2019 | Blog, Data, Marketing, Sales, Technology
We talk a lot about mixology, music, lights and ambiance in this industry. After all, this is the recipe for your party. And while all of them are important to running your venue, there’s one component that stands out as the true MVP to your entire business’...
by whitney | Aug 1, 2019 | Blog, Data, Marketing, Operations, Sales
Big brands in the restaurant and hospitality industry are jumping on what’s often known as the “Amazon model.” It’s the new normal, and it’s what your guests expect of every brand they interact with — including yours. The Amazon model is where the brand becomes so...